No prerequisite.
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Written examination.
The course has the following educational goals: - to provide concepts about cultural bases of media communication and social acceptance of communication technologies; - to provide principles of media social history and technological innovations; - to furnish concepts about understanding media; media as consumption styles and technological supports for fruition of cultural industry products; - to provide methodological tools for qualitative analysis and ethnographic study of media.
The course concerns electronic and digital media principally according to following topics: - principles of media social history and technological innovation in mass communication between twentieth and twenty-first century; - ethnograpic study of communication technologies; - media and models of cultural transmission; - social acceptance of communication technologies in some social and cultural context; - technologies for fruition of cultural industry products (music, cinema, and so on); - cell phone, computer, and internet in contemporary technological context; - social uses of communication technologies in everyday life; - storytelling in contemporary media and its role in construction of social memory.
1) Daniel Miller e altri, Come il mondo ha cambiato i social media, Ledizioni, Milano (pages 17-259); 2) Franco Lai, Antropologia del cibo nella fiction. Rappresentazioni del cibo nelle narrazioni cinematografiche e televisive, Pàtron Editore, Bologna, 2017 (pages 7-120).
During the lessons, Power Point presentations and audiovisual aids will be widely used; participation in the discussion will be appreciated.
